Visa. Brand Motion

Visa is so much more than a credit card company; it’s a network that facilitates billions of transactions and creates connections between people, businesses, governments and places all around the world. Those connections became the support and core principles for the motion behavior of the brand. This motion system was built in collaboration with Thru alongside Mucho’s take on the ubiquitous brand new identity.

Credits

Identity
Agency
Motion Design
Type design
Illustration
Iconography
B2B films
Copywriting
Photography
Brand Film 

Mucho
Wieden Kennedy
Gerard Mallandrich and Thru
Commercial Type
Ricard Jorge
Forma
Field
David Begler and Laura Scholes
Mo Studio
Never Sit Still