Blanc Festival's 2018 identity was ephemeral, typographical and conceptual. So we decided to create a conceptual ad-hoc animation for all the event's communication needs using kinetic typography as the main axis.
The goal was to represent the essence of each speaker through movement and one typographic weight.
All the animations were created as loops to be reproduced for an undetermined time on screen to work as credit titles, bumpers, and contents for social networks.
Motion Design Music
Simon Smith (Bcnsound)